Meet the people who run sport facilities.
An Event By USIndoor · May 11–13, 2027 · Hilton Atlanta
The 27th Sport Facility Conference & Expo brings owners, operators and senior managers from 200+ facility locations to Hilton Atlanta, May 11–13, 2027. They arrive looking for ways to save time, save money, grow revenue and run better.
200+ facility locations represented
36 exhibit spaces
9 sponsorship opportunities
Sit across the table from the decision-maker.
Selling to sport facilities means earning an owner's attention. At USIndoor, you earn it face to face. The person across the table can see what you offer, ask questions and say, "Tell me more."
Our exhibitors sell software, turf, equipment and services that facilities weigh carefully and live with for years. So we build the Expo around real conversations over good food and drinks, right on the floor.
A Expo built for face time.
Small by design, big on access. Every part of the schedule sends attendees to your booth.
Expo hours belong to the Expo
Sessions pause while the Expo is open, so attendees spend that time on the floor.
Meals happen on the floor
The Welcome Party, Luncheon and Reception each come with food, drinks, tables and seating steps from your booth.
Room to connect
Bring your demo. Grab a drink with a prospect. Sit down with an owner. Set the next meeting.
A tight time commitment
Your core days run Tuesday afternoon through Wednesday evening.
36 booths total
We size the Expo to the room so every exhibitor gets real attention. When the floor fills, booking closes.
Every attendee is a potential customer.
Most attendees own or operate established indoor sports facilities, from single-location businesses to multi-facility and multinational organizations.
Owners & senior managers: the people who make purchasing decisions.
Established operators: running businesses today and solving real problems.
Buyers with intent: looking to improve operations, control costs, create revenue and work smarter.
One conversation can become a multi-year client.
Facilities choose major systems, turf and equipment carefully, on buying cycles measured in years. USIndoor puts you in the consideration set early and keeps you there.
“One conversation can become a major client — and a relationship that lasts for years.”
— Luke Wade, Facility Ally
Luke landed his first major consulting client at USIndoor in Reno. That relationship grew into a multi-year engagement.
Pick the presence that fits your plan.
Every package puts you on the floor with the same audience. Choose the space and visibility that match your sales and marketing goals.
8×10 Exhibit: $1,799 (Members: $1,599)
8×10 space
2 booth personnel
All 3 Expo food & beverage events
General sessions
Pipe & drape, skirted table, wastebasket, 2 chairs
10×10 Exhibit: $2,199 (Members: $1,799)
10×10 space
2 booth personnel
All 3 Expo food & beverage events
General sessions
Pipe & drape, skirted table, wastebasket, 2 chairs
Sponsorship: $3,999
Premium 10×10 booth with priority location access
Advance attendee email list, 10 days out
Annual Provider Membership
Digital, app, program and year-round visibility
2 conference tickets and the full sponsor marketing package
First show? Start with the 8×10.
At $1,799, the 8×10 is the easiest way into the room. The exhibitors who get the most from USIndoor step out from behind the booth: they meet people, have conversations, buy someone a beer and learn what operators need. Then they come back next year with relationships already underway.
Pick your spot.
Book any of the 36 booth locations straight from the floor plan. Spaces go first-come, first-served.
Sponsors get first pick of premium locations. As the event nears, unclaimed sponsor spaces open to all exhibitors.
Questions? Email membership@usindoor.com.
Please review the official exhibitor contract legal terms for the 27th Sport Facility Conference & Expo Presented by USIndoor.
Own a moment at USIndoor.
Choose your opportunity:
Welcome Party: Kick off the event front and center.
Expo Luncheon: Brand the meal that fills the Expo floor.
Expo Reception: Headline the Expo's signature networking night.
Women of USIndoor Dinner: Support a focused, relationship-driven evening.
Golf Tournament: Own the event's most social afternoon. Includes two (2) golf spots.
Bus Tour: Attach your name to a memorable experience. Includes two (2) tour seats.
Badge Lanyard / Welcome Bag: Travel with every attendee, all event long.
Wi-Fi: Greet attendees every time they connect.
Morning Coffee Social Sponsorship: Put your name on the morning hospitality Wednesday and Thursday! Coffee and Pastries provided by YOU!
Every sponsorship also includes:
Premium 10×10 booth in a prime location
Two (2) General Access tickets
Prime image placement on the website and in email
Conference app analytics
App and program ad space
Year-round visibility in digital publications
Annual Provider Membership
Custom landing page
Advance attendee email list, 10 days out
Advance attendee email blast
Rotating digital signage recognition
See you in Atlanta!
Southeast hub: an easy trip for your whole team.
Airport to hotel by transit: direct public transit from the airport.
A big-event city: a World Cup host city with an upcoming Super Bowl.
Brand-new space: the newest meeting space at Hilton Atlanta.
The core Expo runs about 36 hours.
Conference sessions before and after are optional. Stay for as much as fits your team.
Tuesday, May 11
Thursday, May 13
Booth setup complete
Welcome party (on the floor)
By 4:30 PM
5:00-7:00 PM
Wednesday, May 12
Coffee Social, General Sessions, State of the Industry
Expo Luncheon (on the floor)
Expo Reception (on the floor)
Break down that night or the next morning
9:00 AM-12:00 PM
12:00-2:00 PM
5:00-7:00 PM
After 7:00 PM
11:00 AM
Keynote (optional)
FAQs
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Furniture, drape, wastebasket, chairs, 2 booth personnel, general sessions and all 3 Expo food & beverage events.
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Yes. Additional booth personnel are $375 each.
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Book them directly with Alliance Exposition at their standard rates.
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Cancel in writing by April 11, 2027 for a full refund minus a $250 administrative fee.
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Exhibitor Terms & Conditions → (link to a separate page or collapsed section; legal copy stays as-is)
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Added services will be available for ordering November 2026. For more information please send an email to melanie@usindoor.com
Your next customer could be one conversation away.
36 booths. 200+ facility locations. 8 sponsorships. Book early to lock in the best locations.